indiemarketr
Resources

Guides for founders doing their own marketing.

Practical write-ups on SEO, paid search and go-to-market for early-stage startups.

Google Ads · 14 min read

From Zero to Paid: Running Your First Google Ads Test Without Burning Your Runway

How to run a first Google Ads test that gives you a clear answer: keywords, setup, tracking, budget, landing pages, a weekly routine and a 90-day verdict.

Read the guide SEO · 12 min read

From Zero to Searchable: Building SEO from Scratch for New Startups

Why SEO still matters early on, what to rank for, the foundations to set up, your first 10 pages, and a 90-day game plan.

Read the guide